Cabin Boy Coffee - Packaging and Branding


With enjoying the art of the coffee break, Cabin Boy Coffee
was created to embody that art. As a lover of storytelling and
space design, Cabin Boy embodies the warmth and hearth that
 can be perpetuated in a local coffee shop. Creating a pseudo
story for Cabin Boy, it would be located in Old Saybrook,
Connecticut and would always welcome any sailor, seafaring
folk, and everyone far and in between who loves coffee. The
strategy behind this campaign is to embody the warmth that
grabbing coffee with friends or family can eternalize. With
the location being in Connecticut, I kept the style nautical,
simple, and whimsical to connect the space with the town
of Old Saybrook.